The Colorado Women’s Alliance is launching three ads focusing on the improvements made by the conservative, reform-minded Douglas County School Board.

The board has drawn attacks from union forces after it cut off taxpayer funding for union boss salaries, redirecting the money into classrooms, earning the wrath of the local AFL-CIO affiliate in the process.

The ads serve as a direct rebuttal to the misinformation being spread by unions and their allies, with the first ad released of a teacher talking directly to camera about what the school board’s reforms have meant for her.

“Women in Colorado are talking,” said Debbie Brown, executive director of Colorado Women’s Alliance in a press release. “Parents, teachers and leaders in Douglas County love the bold reforms and the positive results they are seeing for students in Douglas County schools.”