Yes, we know the 2016 election cycle just ended, but the 2018 gubernatorial election is raring to go. Victor Mitchell, a former state legislator, businessman, and, now, Republican gubernatorial candidate, has released the season’s first official campaign video on the Republican side. Of course, Republicans’ most recognizable names expected to file have not yet filed, including state Treasurer Walker Stapleton, District Attorney George Brauchler, and state Sen. Tim Neville.

If we can forgive him for starting so early, it’s because the ad was easy on the eyes, featuring Colorado’s most beautiful vistas. Just watch.